The Dallas-based company is attempting to redefine the world of tampons introducing a new product line called "U by Kotex." An integrated marketing campaign debuts this week and includes three TV spots with the tagline "Break the cycle." The spots satirize the unreaRead More»
The Dallas-based company is attempting to redefine the world of tampons introducing a new product line called "U by Kotex." An integrated marketing campaign debuts this week and includes three TV spots with the tagline "Break the cycle." The spots satirize the unrea
